INSIGHTS

Field notes on message, machines, and mission: what's actually moving numbers right now.

Joseph Paranteau

Microsoft’s Revolutionary Licensing Change: What You Need to Know and How to Protect Your Organization

Summary – Microsoft’s Nov 1 Licensing Change Q: What’s happening on Nov 1, 2025? 👉 Microsoft is eliminating EA volume discounts (Levels B–D) for Online Services. All customers will pay Level A list price. Q: Who’s affected? Enterprise Agreement (EA) customers MPSA & OSPA customers Applies to M365, Dynamics, Windows 365, Power Platform, Security & […]

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Joseph Paranteau

Stuck in Sales? Call Reluctance Might Be the Culprit (Here’s How to Beat It)

Ever stare at your call list like it’s Mount Everest, wondering why the phone suddenly weighs 20 pounds? You’re not alone. Call reluctance is a common issue that many salespeople and sales professionals experience throughout a salesperson’s career. It affects sales performance and is a challenge that salespeople experience at all stages. Sales call reluctance […]

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Joseph Paranteau

From Good to Great: How Sales Training Drives Results

Companies investing in sales training see an average ROI of 353% within six months, yet many organizations still treat training as an optional expense rather than a strategic necessity. In today’s hyper-competitive marketplace, the difference between thriving and surviving often comes down to how well your sales team can adapt, engage, and convert prospects into […]

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